Cloud Save: Content should save automatically and pick up where you left off in the event you close the program.Writing Tool: Obviously, I want tools that have space to write your content right within them.Value for Pricing: I look for content writing software that has transparent and scalable pricing to suit teams of different sizes.Integrations: I look for content writing platforms that connect to your content tech stack: Google Analytics, any CRM, communication apps like Slack, marketing automation, and project management/productivity systems.Responsive customer service team is a must! Usability: I look for content writing apps that are easy to use and learn, perhaps even have video tutorials, in-app onboarding, and/or a knowledge base/wiki.User Interface (UI): I look for content writing software with a sensible setup, shortcuts for popular features, and key tools front-and-center.What do I look for when I select the best content writing software? Here’s a summary of my evaluation criteria: Here’s the list of the best content writing tools that I’ll cover in this article. I’ll explain what each content writing service does best, provide screenshots of the user interface, and detail pricing and free trial information for each. In this article, I’ll go over tools for SEO content writing, AI copywriting, and basic content optimization. I’ve tried to select the best content writing tools in both categories and have mashed them up together to create the ultimate list. Some people are looking for polish (spell check, grammar check, wordiness, readability), others are looking to be free from writing altogether (AI writing, content writing software). “Content writing” can mean a lot of things these days. Without content writing, we don't have a product, an audience, or a business.Ĭontent writing software can help you build manual or AI-based written content for your website, ads, product descriptions, blog post, or newsletter. Quality content is the bread and butter of all that we do. “Every writer I know has trouble writing.” -Joseph Heller, author of Catch-22
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